Landau Media x Imory

Getting more out of data together

From plan to proof with the integrated system solution from Imory and Landau Media.

Central communication

Imory is the central platform for modern corporate communication. From topic and campaign planning to execution, publication, and performance measurement, Imory brings all steps together in one integrated system.

Landau Media enhances the platform with reliable data, in-depth reach analysis, and precise media monitoring. This makes it transparent how communication is actually perceived across all channels.

Together, Imory and Landau Media close the gap between planning, execution, and impact – enabling communication that is manageable, measurable, and strategically effective.

The Newsroom in Practice

How does the newsroom actually work today – and why does it fail in many
organizations during implementation?

Eckhard Klockhaus and Oliver Plauschinat talk about what really matters –
from breaking down silos to leveraging data and AI effectively.

How customers benefit from the combined solution

Customers benefit from clear processes, reliable data, and a platform that takes a holistic approach to communication.

Starting point & goal

Communication tasks, topics, or issues are defined, clearly prioritized, and strategically classified.

Data-driven classification

Media response and reach data provide the necessary context: What is effective? Where is there relevance? Where is there a need for action?

Strategic planning

Topics, channels, and formats are planned based on data and coordinated in a meaningful way.

Structured implementation

Editorial workflows, content production, and coordination are centralized, transparent, and efficient.

Publications

Content is played out in a targeted manner, documented across channels, and clearly assigned.

Impact & optimization

Reach, response, and impact are evaluated as a basis for optimization and future decisions.

Learn more now

Would you like to find out how integrated solutions can strategically support your
communications work?