More than a prompt:
AI that understands communication.

Imory integrates generative AI directly into the digital newsroom –
securely, tailored to your organization and designed for the needs of communication, PR and marketing.

Why AI is becoming essential in the newsroom

Communication teams need to coordinate more topics, channels and content in less time. AI reduces the workload of time-consuming tasks and creates more room for strategic communication.

In Imory, AI isn’t just a standalone feature – it’s part of the entire newsroom workflow.

It provides support wherever communication happens –
from planning and production to publication and monitoring.

AI throughout the entire communication process

From planning and production to publication and monitoring:

Imory’s AI services are integrated directly into each workflow, draw on existing knowledge and support communication teams with the right context.

Planning with AI

Identify. Prioritize. Shape.

AI helps identify, categorize and prioritize relevant topics and information at an early stage. This turns a wide range of information into a solid foundation for communication planning.

Key feature: Intelligent topic analysis

Production with AI

Review. Create. Optimize.

From the initial idea to the finished piece of content, AI supports content creation, review and refinement – always based on the existing context.

Key feature: Intelligent content creation

Publication with AI

Prepare. Align. Publish.

AI helps adapt content for different channels, formats and target audiences and prepare it for publication. Existing content can be efficiently repurposed.

Key feature: Intelligent content adaptation

Monitoring with AI

Monitor. Enrich. Analyze.

AI brings together results and information, identifies relevant developments and turns them into actionable insights for future communication.

Key feature: Intelligent analysis

CENTRAL INTELLIGENCE

Cross-functional AI services are available throughout the entire newsroom.

They connect knowledge, content and features, providing support regardless of where you are in the workflow.

Key feature: Newsroom Intelligence

AI that understands your organization. And protects your data.

Newsroom intelligence uses your existing knowledge to support communication in the right context – securely and within your protected environment.

Understands your context

Company knowledge · Content · Project data · Statements · Knowledge bases

Protects your data

No data sharing · No training of external models · Full data sovereignty · High IT security standards

The result: AI tailored to your organization – without compromising data protection.

Goals & benefits of newsroom intelligence

Work more efficiently

AI provides support directly within workflows and reduces manual, repetitive tasks.

Save more time

Research, content preparation and creation become faster – leaving more room for strategic communication.

Ensure quality

AI supports content review, consistency and brand voice – based on the existing context.

Make better use of knowledge

Existing company knowledge becomes accessible wherever it’s needed for communication.

Your task. Your role. The answer is YES.

From strategic planning to your next social media post:
Discover how newsroom intelligence supports different roles and tasks in corporate communication.